Pursuit of Prime

Smelling Salts Revisited By Social Media And Gym Bros

There’s a peculiar sight you’ll see more and more in weight rooms, locker rooms, and livestreams these days: the cracking of a what looks like a supplement bottle, a deep inhale, and then the explosive reaction – somewhere between a primal roar and a nose-on-fire grimace. Welcome to the newly invigorated era of smelling salts, […]

Mewing Revisited: The Renewed Trend In Facial Structure

The world of men’s health and self-improvement is constantly evolving and finding new “hacks”, but amidst all of the latest trends, an older practice has re-emerged and is captivating the youth: mewing. Social media is buzzing with claims that this simple technique can totally reshape the jawline, enhance facial aesthetics, and even improve one’s breathing.  […]

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